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The 4Cs of Diamond Quality

$50.00

Learn how to answer customer questions quickly, clearly, and confidently about the most important diamond quality factors. Differentiate products and price variations, and help customers understand what they're buying.

The 4Cs of Diamond Quality
The 4Cs of Diamond Quality Sale price$50.00

 

The First Step Toward Success

Training That
Drives Your
Business Forward

- Get New Hires Ready, Faster

Bring new hires up to speed without
slowing down your team.

- Better Customer Conversations

Prepare associates to answer customer
questions clearly and accurately.

- Consistency Across Your Store

Ensure every associate delivers the same
trusted information.

Retail Jewelry Training from GIA®

1. Color

The importance of a diamond’s color and grading scale.

2. Clarity

The internal characteristics of a diamond and how it’s graded.

3. Cut

How a diamond achieves its shape and sparkle.

4. Carat Weight

The proper way to communicate a diamond’s weight.